I spent some time re-exploring Minds.com. I was active on the platform about one year ago, before my commitment to Hive. The social media platform has changed a bit. As far as the audience that they court, there is still plenty of that. Faint of heart need not apply. For my personal profile, I don't think that Minds is the appropriate platform. I am very much satisfied to continue my presence on Hive.
Yet, that doesn't mean that I have not use for Minds. I have alter-egos that focus on other topics. It's a way for me to post more than once per day without incurring the wrath of the Hive Police. The reality is, it is necessary in this Social Media world, to be able to post frequently. A couple of my alter-egos can comfortably use Hive as I only have the capacity to create one post per day for them, at most. More than that would be a struggle.
There is one alter-ego, however, that has not prospered on Hive. The reason for this is that it requires multiple posts per day AND requires the ability to post from a mobile device. The compromise would be to gather up all my posts and make one super post at the end of the day. But, this doesn't work for me. It would be better to be able to post new items on the go and forget about them. Minds is the perfect platform for such a social media presence.
Minds also offers Minds Pro, which is an upgrade for $40 to $50 per month that sets you up with a custom domain and your own website. By driving traffic to your own Minds Pro website, you can hope to monetize. You have the choice of payouts in tokens, crypto, or cash. On the surface, a Minds Pro website seems a more adequate way of operating a media business than on Hive. The main attaction is getting paid in fiat, which simplifies matters when it comes to paying business expenses without incurring taxes from having to sell crypto. That's another problem I have with Hive for this alter-ego. As a Plankton account, it doesn't earn anything near what it would cost to promote it.
I am truly considering the upgrade to Minds Pro for that one account. The annual cost is less than $500, which I could write off of my taxes. It also gives me a low target to try to reach through my social media efforts. I'm a little on the fence. I think I can earn $500 in one year if I try. I could not say the same for Hive. And, if by the end of the year this does not work, then I'll cancel the Pro subscription and resume posting on Minds as a Plus member. It's important to use the right tool for the task.